Slide UX

THE CHALLENGE TicketCity has sophisticated internal technology that helps them keep ticket prices aligned with the ever-changing market. But the interface serving these features didn’t inspire their staff or investors. They called on Slide UX to “get rid of all the grey”, but we did a lot more!WHAT WE DID After interviewing TicketCity employees who were heavy users of the system, Slide UX determined the data that employees really used – and why. We applied a ‘slick’ UI – their words – and added an usable mobile view so that buyers could monitor the data on the go. Frequent reviews with internal stakeholders clarified the use cases and contributed new ideas.RESULTS Our redesign contributed both modern style and increased utility. Client lead, Chief Purchasing Officer Caroline Gibbs, said to Clutch.co, “They did an amazing job. The communication was spot-on. Every step of the way, I knew exactly what was happening.”

THE CHALLENGE Actian returned to Slide UX based on work we’d done for them pre-acquisition, when they were known as Pervasive Software. This time, the team sought to refresh three disparate, dated, and highly technical data integration and management systems.WHAT WE DID There was a lot to do, but the client team brought the subject matter expertise we needed to move quickly. Dev sprints defined at Actian helped us determine our design priorities.Through iterative wireframing, we were able to streamline and reduce complexity. After presenting 3 design concepts to establish the visual patterns, the visual designs brought a cohesive look and feel to the products.To help define and streamline the brand for future projects, we provided a pattern library, detailing their fresh new design system.Throughout the project, we paired closely with the on-site product manager for a constant flow of information around changing dev priorities and incoming user feedback. Next, Actian hired us to consolidate these existing products to provide one full-service platform.RESULTS After working with us, Actian saw the value of the discipline, and decided that they needed to hire their first full-time UX designer.

To introduce this equity funding platform to the world, we conducted an online survey, developed personas, and explored three brand tile experiments to deliver an original visual identity and message strategy.

CHALLENGEMotion Industries Inc. distributes industrial parts. With over 300k customers, 439 global branches, 17 acquisitions, and annual sales of $6.53B as of 2019, they’re a big, successful company by any measure. But with lot of sales coming through existing customers and personal sales relationships, the web team knew that the custom eComm website they launched in 2015 was leaving some digital transactions on the table. That’s where Slide UX came in. WHAT WE DIDIn partnering with Motion Industries’ web and marketing teams, we have multiplied their UX design capacity. Rather than focusing on a single project, we are a overall partner, fielding assignments that range from strategic research to detailed dev-ready design. In weekly meetings, we review new requests, discuss progress, and prioritize upcoming work. Along the way, we’ve gotten Motion moving with: mobile-responsive redesigns of the main website, supplier portal, and customer interfacetracking interfaces for assets and repairsuser research to reveal and refine feature set prioritiesnative mobile app designemail designcompetitive/eCommerce researchstyle guide RESULTSThe new mobile-responsive website includes a slew of benefits to the customer, including: mobile-responsivitymore intuitive searchlarge, easy-to-see product imagesimproved quote and order trackingdiscounts for logged-in users, with a clear indication of how much you’re savingbuy-it-again functionality for quick, repeat purchasesaccurate information about what’s in stock and when an order will arrive.Motion was proud to go public with their new mobile-responsive web experience, which launched to positive customer feedback.