Keeping Factories in Motion with Motion Industries
By Slide UX
Client
Services
Project Description
CHALLENGEMotion Industries Inc. distributes industrial parts. With over 300k customers, 439 global branches, 17 acquisitions, and annual sales of $6.53B as of 2019, they’re a big, successful company by any measure. But with lot of sales coming through existing customers and personal sales relationships, the web team knew that the custom eComm website they launched in 2015 was leaving some digital transactions on the table. That’s where Slide UX came in. WHAT WE DIDIn partnering with Motion Industries’ web and marketing teams, we have multiplied their UX design capacity. Rather than focusing on a single project, we are a overall partner, fielding assignments that range from strategic research to detailed dev-ready design. In weekly meetings, we review new requests, discuss progress, and prioritize upcoming work. Along the way, we’ve gotten Motion moving with: mobile-responsive redesigns of the main website, supplier portal, and customer interfacetracking interfaces for assets and repairsuser research to reveal and refine feature set prioritiesnative mobile app designemail designcompetitive/eCommerce researchstyle guide RESULTSThe new mobile-responsive website includes a slew of benefits to the customer, including: mobile-responsivitymore intuitive searchlarge, easy-to-see product imagesimproved quote and order trackingdiscounts for logged-in users, with a clear indication of how much you’re savingbuy-it-again functionality for quick, repeat purchasesaccurate information about what’s in stock and when an order will arrive.Motion was proud to go public with their new mobile-responsive web experience, which launched to positive customer feedback.
CHALLENGEMotion Industries Inc. distributes industrial parts. With over 300k customers, 439 global branches, 17 acquisitions, and annual sales of $6.53B as of 2019, they’re a big, successful company by any measure. But with lot of sales coming through existing customers and personal sales relationships, the web team knew that the custom eComm website they launched in 2015 was leaving some digital transactions on the table. That’s where Slide UX came in. WHAT WE DIDIn partnering with Motion Industries’ web and marketing teams, we have multiplied their UX design capacity. Rather than focusing on a single project, we are a overall partner, fielding assignments that range from strategic research to detailed dev-ready design. In weekly meetings, we review new requests, discuss progress, and prioritize upcoming work. Along the way, we’ve gotten Motion moving with: mobile-responsive redesigns of the main website, supplier portal, and customer interfacetracking interfaces for assets and repairsuser research to reveal and refine feature set prioritiesnative mobile app designemail designcompetitive/eCommerce researchstyle guide RESULTSThe new mobile-responsive website includes a slew of benefits to the customer, including: mobile-responsivitymore intuitive searchlarge, easy-to-see product imagesimproved quote and order trackingdiscounts for logged-in users, with a clear indication of how much you’re savingbuy-it-again functionality for quick, repeat purchasesaccurate information about what’s in stock and when an order will arrive.Motion was proud to go public with their new mobile-responsive web experience, which launched to positive customer feedback.
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