Direct-to-consumer eCommerce Growth Plan
By RMW Commerce eCommerce Strategy Consulting
Client
Britax
Services
Project Description
Britax engaged RMW Commerce to develop a phased plan with a focus on Direct to Consumer activation on the current site so as to exceed forecasted revenue in 2022. Through a phased approach, we delivered key insights relating to the strengths and weaknesses of the client’s current website and the opportunities and threats in conjunction. From there, we were able to generate a robust DTC growth plan that allows the business to exceed their goals.
Britax engaged RMW Commerce to develop a phased plan with a focus on Direct to Consumer activation on the current site so as to exceed forecasted revenue in 2022. Through a phased approach, we delivered key insights relating to the strengths and weaknesses of the client’s current website and the opportunities and threats in conjunction. From there, we were able to generate a robust DTC growth plan that allows the business to exceed their goals.
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