NXT Digital Solutions Ltd

CONTENT AUDIT, UX MAPPING AND CREATIVES TO SUPPORT PROSPECTS TO ENGAGE WITH LEF’S RESEARCH AND ADVISORY SERVICES.LEF’s brand and corporate identity had been updated but to transform this visual identity we had to evaluate the existing digital structure of the LEF site and following extensive Discovery sessions with the client team, we helped define a sitemap and content structure which we with organisations objectives of technology advisory leaders. Using all the brand devices revealed during the initial creative stages, NXT leveraged the inspirational image family to emphasise LEF’s new way of thinking in the Technology leadership market. We stripped back the content but employed more formal data capture and measurement tools to give insight into site users (customers and prospects) behaviours.  Technical Features• Bespoke UX design and planning• Content, brand, SEO and imagery strategy• Mailchimp and Salesforce integration• SSO (Single sign-on solution)• Hivebrite community tool integration• Vimeo API customised experience with Umbraco• .NET web application solution via Umbraco CMS• Azure AD and MFA security• Maintenance support and Hosting SLA’s BUILDING A DXP APPLICATION THAT SUPPORTS GREATER CLIENT COMMUNITY ENGAGEMENT AS WELL AS PROMOTING LEF’S ADVISORY SERVICES. Using Umbraco as the central digital experience platform (DXP), we created a single dedicated solution that prospects and clients could use to consume some or all of LEF’s research and advisory content and still enable freely accessible research be available to general public boosting site search engine optimisation of research topics.

CREATING AN ARCHITECTURE TO SUPPORT COVERAGE FOR GLOBAL MEDIA AND DIGITAL NEWSROOMS 24/7 AND 365 DAYS A YEAR USING A ROBUST AND SCALABLE INFRASTRUCTURESNTV’s coverage spans major sporting events as well as niche sports content globally. As a subscription and consultancy service, many of their clients’ core services are managed and delivered through SNTV’s website.NXT strategised the overall system architecture for sntv.com and designed and developed a custom https://2019.nxtds.com/digital-services. This was to enable all the functionality needed for digitising all client content as well as developing complex access management and trial management systems.NXT’s creative services included all UX plans for the external marketing website, client area, and email services. The site enables real-time sports video streaming and live sports news. The main complex functionality was the integration and setup of the on-demand service delivered via the “Client Zone.” Customers can access comprehensive live scripting content filtered by sport, date, type, and language. The system also enables users to customize the content and access live planning emails where coverage is shared daily, weekly, and monthly in both English and Arabic. Technical Features • Bespoke .NET web application solution• Customised client management and preference centre• Integration with internal news publishing platform API• High volume transaction email service via third party (Sparkpost)• Custom webhook integrations with CRM• CRM workflow management• Multilingual with English and Arabic• Umbraco CMS sub-site design and development• Mailchimp integration for clients and trialist prospecting• Trial management system• Production hosting environment management and maintenance SLA

BUILDING A SECURE .NET WEB APPLICATION THAT PROCESSES BUSINESS CRITICAL DATA.  The project was broken into three main sprints. Firstly, an initial brand and creative project aimed at developing the look and feel of Tax Cloud, the brand, and the marketing site. Secondly, the scoping and planning of the application system for business clients to use. Finally, the requirements for an administration system used by the Myriad team to verify, edit and approve draft claims. The strategic UI planning for the application enabled NXT to create a sitemap visual using Adobe XD to guide through the online form completion process. At each step, we analysed the business requirements, the R&D logic, integration and UX layouts to create a portal and wizard lead application. The system included a number of verification steps to ensure administrators could veto potential unqualified claims. From an administration perspective, a separate dashboard and alerts system were planned to help the Myriad team in dealing with claims and updates. We included a chat and comments concept to support their customers in sharing direct feedback on all areas of the claim. Technical Features:Branding, creative and custom illustrations.NET secure web application systemXero integrationR&D cost calculation toolsPDF report generation toolTax Credit timesheet systemMulti-lingual versions - Tax Cloud IrelandUser and Client management dashboardSendgrid email serviceUmbraco CMS micro-site per language

CREATING AN OPEN SOURCE CMS PLATFORM  ENSURING MEMBER ENGAGEMENT, GLOBAL AWARENESS AND GROWTHThe re-build of the website was critical to ensure NXT could deliver all the requirements scoped with the steering group and wider membership of Plant Heritage. Surveys and workshops were conducted to investigate the needs of the charity to ensure its new website was fit for purpose. There was a real requirement to support regional membership with access to the website features as well as create a single resource for access to the National Plants Collections.The site needed to attract and retain members and support a fully end-to-end eCommerce solution and integration with internal management tools.Visually we knew good quality large plant photos would make a real impact across the site, so we selected a family of beautiful close up photos taken by Plant Heritage and some of the members. The images worked perfectly as a backdrop but also which also tied in seamlessly with the brands colour palette. Technical FeaturesUmbraco content management systemCustomised membership packagesPlant collection API searchUcommerce eCommerce platformPayPal / WorldPay Checkouts / GoCardless Direct DebitsGoogle maps APILocal groups management systemCloud hosting / support packageUsing Umbraco as the platform, we setup templates that could be easily managed by admin and local groups. Local groups can manage their own pages as well as post events and news.As part of the project we also created a shop built upon the Ucommerce platform, which in turn was integrated with PayPal and Worldpay for flexible payments that were familiar and simple to complete, as well as setting up GoCardless Membership fees via Direct Debit.