A small software development studio at first, KitRUM has grown into a software powerhouse with offices, R&D centers, and remote teams across the globe. Today, its footprint extends across the USA, Mexico, Ukraine, and Israel. During the 6 months cooperation period, KitRUM made a transformative journey in synergy with Whales Ventures, fostering long-term relationships with local companies and engaging new prospects. Solutions:- Marketing consulting- Email marketing strategy- Lead generation- Content creationThe Whales team crafted a marketing strategy, including recommendations, meticulous outbound monitoring, and insightful analytics. This strategic approach allowed us to precisely target contacts with valuable content at the right time and in the proper context. Such marketing practices turned cold leads into prospects and clients at an accelerated pace.Whales assessed KitRUM’s existing strategies and previous metrics to extract successful components and discard the ineffective ones. Then, we crafted distinctive email copy and a refined tone of voice - precise and laconic. In addition, Whales’ designer created interactive email designs that increased user engagement.Our commitment to a hands-off approach when running email marketing campaigns is worth noting. We rely on in-house specialists, technical tools, and dedicated mail accounts, ensuring the absence of spam blocks or mailing restrictions.  Results:In summary, our collaborative efforts resulted in an email marketing strategy that helped KitRUM achieve a 46% sales boost. Let’s look into the strategy’s critical metrics:- 38 000+ emails delivered- Open Rate: +186%- Email Conversion Rate: +137%- Form Submission: +126%- Email Response Rate: +172%- Conversion to Appointment Rate: +13%- Sales Volume: +46%

Boosteroid is a browser-based cloud streaming platform that helps users with low-performance computers play high-demanding games. Solutions- UX/UI design- Data analytics & Reporting- Marketing consulting - Lead generation ResultsThe Whales team defined the target audience and launched tailored email campaigns to generate prospects and appointments. In the first 3 months of collaboration, we delivered 8000+ emails and generated 250+ leads. This initial increase laid the foundation for income growth. We ran recurring email campaigns, including both targeting and retargeting. Email copy created by Whales resulted in a 58% open rate and an impressive 16% response rate.  Quick deal closures proved the efficiency: deals closed within 15 days (median) from the initial email contact.  Key highlights of the performed email marketing campaign:- 8000 emails sent in the 1st quarter- 84 appointments set up in the 1st quarter- +34% in monthly sales

Аppvision is a data security platform that protects the app code from a wide range of attack vectors. No matter the scale, app publishers can secure their products with robust anti-hacking software seamlessly. The team offers 3 distinct categories of software solutions: Detection and Response, Endpoint Risk Management, and a tailor-made integration for IBM products.  Appvision hired Whales Ventures for strategic SEO optimization. The objective was to get both branded and unbranded traffic and effectively cut the cost-per-click expenses. Solutions - Social Media Management (SMM)- UI/UX design- PPC Advertising- Content Creation- SEO Optimization- Lead generation- Sales funnel management  ResultsThe Whales team started with competitive analysis, keyword research, and niche evaluation. We eliminated irrelevant and overlapping terms, refined the keywords, and corrected conversion tracking. The efforts of the Whales’ designer and copywriter resulted in captivating ad copies with distinctive branding visuals and resonating slogans. Our team developed a combination of keyword-rich headlines and descriptions with persuasive CTAs. Whales’ marketing specialists also optimized paid advertising campaigns in social media channels. During the first 3 months of cooperation, our client received 60 new leads. Considering the achieved reduction of cost-per-click and cost-per-acquisition, the PPC strategy succeeded and delivered tangible results: - Average Position on SERP: +54%- Average CPC: -3.5%- Click-Through Rate: +124%- Cost-Per-Acquisition: -21%- Overall Conversion Rate: +13%- Increase In ROI: +164%- +60 prospects in the 1st quarter