Covixyl
By UMAI Marketing
Client
Covixyl
Project Description
Covixyl created a nasal supplement to help block airborne viruses and worked with us to bring their creative marketing dreams to life. We led email marketing, social media, content creation + photo shoots, and an influencer program. Marketing a supplement can be challenging due to the nature of the product and trial period - but we were able to run successful social media and influencer campaigns that increased brand awareness tenfold and allowed us to nurture relationships through the funnel and convert via ads and email. We were able to maintain a 3% placed order rate, 50% email open rate, and 2% Instagram engagement rate.
Covixyl created a nasal supplement to help block airborne viruses and worked with us to bring their creative marketing dreams to life. We led email marketing, social media, content creation + photo shoots, and an influencer program. Marketing a supplement can be challenging due to the nature of the product and trial period - but we were able to run successful social media and influencer campaigns that increased brand awareness tenfold and allowed us to nurture relationships through the funnel and convert via ads and email. We were able to maintain a 3% placed order rate, 50% email open rate, and 2% Instagram engagement rate.
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