Starfish
About the company
Starfish is a branding and creative communications agency founded on the philosophy that the brand experience is the brand. It is our strong belief that a brand is the sum total of all the interactions a customer has with a brand, and we work tirelessly to ensure that all of a brand’s expressions are in sync. We believe that the most effective marketing starts with a sound brand strategy and employ proprietary methodologies to achieve an extraordinary level of brand integration. In the era of experience and CX optimization, a unique and compelling brand is critical in creating satisfying customer experiences. We are experts in integrating brand into all digital and physical customer interactions, a practice we call BX. Through our rigorous approach to building brand strategies and our numerous proprietary BX methodologies and processes, we are able to achieve an extraordinary level of brand integration. By aligning and synchronizing a brand’s core brand idea with the touchpoints and expression in four key operational segments (marketing communications, internal culture, product/service offering, and operations), we are able to create customer experiences that change people’s impressions and relationships with brands.
Starfish is a branding and creative communications agency founded on the philosophy that the brand experience is the brand. It is our strong belief that a brand is the sum total of all the interactions a customer has with a brand, and we work tirelessly to ensure that all of a brand’s expressions are in sync. We believe that the most effective marketing starts with a sound brand strategy and employ proprietary methodologies to achieve an extraordinary level of brand integration. In the era of experience and CX optimization, a unique and compelling brand is critical in creating satisfying customer experiences. We are experts in integrating brand into all digital and physical customer interactions, a practice we call BX. Through our rigorous approach to building brand strategies and our numerous proprietary BX methodologies and processes, we are able to achieve an extraordinary level of brand integration. By aligning and synchronizing a brand’s core brand idea with the touchpoints and expression in four key operational segments (marketing communications, internal culture, product/service offering, and operations), we are able to create customer experiences that change people’s impressions and relationships with brands.
Starfish is a branding and creative communications agency founded on the philosophy that the brand experience is the brand. It is our strong belief that a brand is the sum total of all the interactions a customer has with a brand, and we work tirelessly to ensure that all of a brand’s expressions are in sync. We believe that the most effective marketing starts with a sound brand strategy and employ proprietary methodologies to achieve an extraordinary level of brand integration. In the era of experience and CX optimization, a unique and compelling brand is critical in creating satisfying customer experiences. We are experts in integrating brand into all digital and physical customer interactions, a practice we call BX. Through our rigorous approach to building brand strategies and our numerous proprietary BX methodologies and processes, we are able to achieve an extraordinary level of brand integration. By aligning and synchronizing a brand’s core brand idea with the touchpoints and expression in four key operational segments (marketing communications, internal culture, product/service offering, and operations), we are able to create customer experiences that change people’s impressions and relationships with brands.
Contact Starfish
Services
Industries
Industries
Portfolio
100 West
Branding for 100 West.
18 Doors
Branding for 18 Doors.
24Hr Fitness
Branding for 24Hr Fitness.
505 fifth
Branding for 505 fifth.
Reviews ( 48 )
Overall rating
4.83
48 Reviews
Expertise
Accuracy of Cost Estimates
Value for Money
Communication
Accuracy of Timeline
Revamping Project for Urban Property Management Firm
Published: January 19, 2024
The Project
Branding
Completed
Oct 2022 - Jan 2024
Anonymous
EVP of Marketing
Real estate
250 - 999 employees
Overall rating
5
Expertise
5Accuracy of Cost Estimates
5Communication & Responsiveness
5Accuracy of Timeline
5Value for Money
5Willingness to Refer
Summary
Starfish successfully led a rebranding project for our commercial real estate company, resulting in the approval of a new brand identity. They were highly responsive, thorough, and flexible throughout the project, showcasing their strong leadership and thoughtful approach.
Project Description
I discovered Starfish through an online search and chose them over other options due to their high ratings and perfect fit with our company culture. The team, consisting of 2-5 employees, led the rebranding and repositioning of select midtown assets to change our building’s perception within the neighborhood.
Pros
The team at Starfish was always on time and extremely thoughtful in their approach. They were very flexible to our ever-changing needs and their leadership was closely involved in the project, collaborating with us in person.
Cons
There are no areas for improvement that I can think of. Starfish did everything right and exceeded our expectations.
Switched from another provider?
yes
Considered other providers?
yes
Innovative E-Book Design Project
Published: January 16, 2024
The Project
Graphic Design
Completed
Oct 2022 - Jan 2024
Anonymous
Freelance Writer
Confidential
50 - 249 employees
Overall rating
5
Expertise
5Accuracy of Cost Estimates
5Communication & Responsiveness
5Accuracy of Timeline
5Value for Money
5Willingness to Refer
Summary
Starfish successfully designed an e-book cover for my freelance writing project, delivering on time and exceeding expectations in communication and design quality.
Project Description
I discovered Starfish through Refetrust and was impressed by their high ratings. They provided outstanding design services that met all my needs.
Pros
Starfish’s designs were impressive and they excelled in communication through email. Their 3D design expertise was a standout feature.
Cons
While Starfish is strong in 3D design, there may be room for improvement in other areas.
Switched from another provider?
yes
Considered other providers?
yes
Revolutionary Marketing Campaign for Insurance Industry Leader
Published: January 16, 2024
The Project
Branding
Completed
Oct 2022 - Jan 2024
25000-50000 USD
Anonymous
Chief Marketing Officer
Financial services
50 - 249 employees
Overall rating
5
Expertise
5Accuracy of Cost Estimates
5Communication & Responsiveness
5Accuracy of Timeline
4Value for Money
5Willingness to Refer
Summary
Working with Starfish on an educational campaign was a game-changer for our company. They exceeded our expectations with their diligence, thoughtfulness, and ability to deliver impactful results. Their CEO’s hands-on approach ensured a successful kick-off and consistent delivery throughout the project timeline.
Project Description
Our collaboration with Starfish began with an in-depth fact-finding phase, where they immersed themselves in our research and worked closely with us to develop creative briefs and a comprehensive business strategy for the campaign. They then proceeded to create both digital and physical assets targeting our intermediaries, agents, and customers.
Pros
Engagement increased significantly compared to previous campaigns, thanks to Starfish’s effective handling of customer experience. Their proactive work style, attention to detail, and dedication set them apart in the industry. They took a personal interest in understanding our business and ensuring our objectives were met.
Cons
While Starfish provided excellent results, I would have appreciated more options and creative alternatives presented early on in the project.
Switched from another provider?
yes
Considered other providers?
yes
Revamping Marketing Strategies for Women's Health Nonprofit
Published: November 1, 2023
The Project
Branding
Completed
Jan 2023 - Oct 2023
25000-50000 USD
Anonymous
Director of Market Research
Confidential
250 - 999 employees
Overall rating
5
Expertise
5Accuracy of Cost Estimates
3Communication & Responsiveness
5Accuracy of Timeline
5Value for Money
3Willingness to Refer
Summary
Overall, working with Starfish was a positive experience. Their expertise and dedication helped us gain valuable insights and make informed decisions for our organization.
Project Description
Exploring untapped market opportunities and enhancing existing research for our organization were the main focus of our collaboration. Starfish played a key role in uncovering valuable insights and identifying areas for improvement.
Pros
The team’s attention to detail and strategic approach were impressive. They were professional, organized, and insightful throughout the project.
Cons
No significant drawbacks were observed during our engagement with Starfish.
Switched from another provider?
yes
Considered other providers?
yes
Offices
Headquarter
New York, 15 West 26th St, 4th Floor
Area served
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