Loupe Theory
About the company
Meaningful marketing, endearing brands to their people. We realize results through resonate content made with authenticity. Loupe Theory is a creative agency with over a decade of success serving local businesses, Fortune 500 companies, advertising agencies, filmmakers, and non-profits. A collective of directors, cinematographers, editors & producers; Loupe Theory offers full-service creative + logistical support for commercial, documentary, television, corporate + narrative projects. Being based in the American south means many things; for us, it means we give a damn. We are the go-getting, up first, leave last, sincere, above & beyond, can-do, listen, absorb, detail-oriented, excellent, go-with-your-gut, adapt, fix-it, all-nighter, with-you-in-it, bleeding heart, do-what-it-takes collective of passionate & pioneering creative pros who over-deliver & serve our clients until we thrill them + surpass their expectations. We’d love to take care of you and bring your everything to life.
Meaningful marketing, endearing brands to their people. We realize results through resonate content made with authenticity. Loupe Theory is a creative agency with over a decade of success serving local businesses, Fortune 500 companies, advertising agencies, filmmakers, and non-profits. A collective of directors, cinematographers, editors & producers; Loupe Theory offers full-service creative + logistical support for commercial, documentary, television, corporate + narrative projects. Being based in the American south means many things; for us, it means we give a damn. We are the go-getting, up first, leave last, sincere, above & beyond, can-do, listen, absorb, detail-oriented, excellent, go-with-your-gut, adapt, fix-it, all-nighter, with-you-in-it, bleeding heart, do-what-it-takes collective of passionate & pioneering creative pros who over-deliver & serve our clients until we thrill them + surpass their expectations. We’d love to take care of you and bring your everything to life.
Meaningful marketing, endearing brands to their people. We realize results through resonate content made with authenticity. Loupe Theory is a creative agency with over a decade of success serving local businesses, Fortune 500 companies, advertising agencies, filmmakers, and non-profits. A collective of directors, cinematographers, editors & producers; Loupe Theory offers full-service creative + logistical support for commercial, documentary, television, corporate + narrative projects. Being based in the American south means many things; for us, it means we give a damn. We are the go-getting, up first, leave last, sincere, above & beyond, can-do, listen, absorb, detail-oriented, excellent, go-with-your-gut, adapt, fix-it, all-nighter, with-you-in-it, bleeding heart, do-what-it-takes collective of passionate & pioneering creative pros who over-deliver & serve our clients until we thrill them + surpass their expectations. We’d love to take care of you and bring your everything to life.
Contact Loupe Theory
Services
Industries
Industries
Portfolio
DEYO | Brand Film
Savagely civilized, wildly refined. At the intersection of utility + refinement, Deyo equips the modern outdoorsmen with world-class goods, provisions, and materials designed to perform and outlast generations. We helped usher in the brand with identity development, creative direction, marketing research, to-market strategy, branding, positioning, and this short brand promo film along with various other 15, 30, and 60-second ads.
I Will Survive
Brittany Piper is a rape survivor & prevention expert, women’s scholar, wellness coach, author, and photojournalist who has bravely traversed the globe in the fight against sexual violence and women’s rights. Brittany’s powerful story is one of authenticity, empowerment, inspiration, and the will to survive.
Lamar Brand Film Campaign
Lamar advertising is a staple in advertising, leading the industry in innovation and growth for over a century. Known for their out-of-home presence with billboards, their modest $11B market cap also includes national markets in transit, airports, and digital. We had the distinct pleasure of partnering with them to create a series of 8 brand films highlighting their story, values, products, services, history, and their most important asset: their people.
Pivot Promo
Leveraging production techniques and inspiration from Disney’s #themandalorian, we used extended reality #XR to produce an epic, powerful, dynamic promo for our pals at Vet-owned Trailblazer Firearms and their new product the #Pivot. This entire spot was shot indoors and the camera didn’t move once. Such a fun project!
Reviews ( 10 )
Overall rating
5
10 Reviews
Expertise
Accuracy of Cost Estimates
Value for Money
Communication
Accuracy of Timeline
Creating Videos for Home Services Company
Published: January 19, 2024
The Project
Video Production
Completed
May 2023 - Jan 2024
25000-50000 USD
Anonymous
VP of Administration
Construction
50 - 249 employees
Overall rating
5
Expertise
5Accuracy of Cost Estimates
5Communication & Responsiveness
5Accuracy of Timeline
5Value for Money
5Willingness to Refer
Summary
Loupe Theory has been a valuable partner in providing top-notch video production services for our electrical and plumbing home services company. Their commitment to excellence and clear communication made the collaboration smooth and successful.
Project Description
I discovered Loupe Theory through a recommendation and was impressed by their high ratings and alignment with our company values. They assigned a team of 2-5 employees to create video content for our internal communication, ensuring quality work that will benefit us for years to come.
Pros
Loupe Theory’s proactive and punctual approach, along with their excellent concept creation and attention to detail, led to the successful delivery of videos that met our needs.
Cons
N/a
Switched from another provider?
yes
Considered other providers?
yes
Innovative Video Production Collaboration
Published: May 28, 2023
The Project
Advertising
Completed
Sep 2021 - May 2023
25000-50000 USD
Anonymous
Director of Marketing
Sports
2 - 9 employees
Overall rating
5
Expertise
5Accuracy of Cost Estimates
4Communication & Responsiveness
5Accuracy of Timeline
5Value for Money
4Willingness to Refer
Summary
Working with Loupe Theory has been fantastic. They have met our expectations and provided a seamless project management experience, keeping us informed every step of the way. Their willingness to collaborate closely with us has made the process feel like a true partnership.
Project Description
Loupe Theory approached us with a unique project idea tailored to our company’s needs. They provided detailed quotes and managed the entire video production process, including shooting, editing, graphic design, and audio mixing. The team used a cutting-edge web tool to showcase visual workflows and delivered the finalized videos across multiple platforms. We are currently partnering with them to update our videos to reflect recent product changes.
Pros
Loupe Theory’s communicative and organized approach has allowed them to deliver high-quality and professional videos on time. Their collaborative partnership has enabled us to provide feedback throughout the creative process.
Cons
I can’t think of any areas for improvement.
Switched from another provider?
yes
Considered other providers?
yes
Revolutionizing Branding and Marketing Strategies for a Coffee Business
Published: January 1, 2023
The Project
Business Consulting
Completed
Sep 2021 - Dec 2022
25000-50000 USD
Anonymous
Co-Founder
Confidential
2 - 9 employees
Overall rating
5
Expertise
5Accuracy of Cost Estimates
5Communication & Responsiveness
5Accuracy of Timeline
5Value for Money
5Willingness to Refer
Summary
Working with Loupe Theory has been a transformative experience for our coffee company. Their strategic approach, creative direction, and commitment to our success have been invaluable. We highly recommend them to any business looking to elevate their branding and marketing efforts.
Project Description
Collaborating with Loupe Theory has been a game-changer for our coffee company. From conceptualizing our brand identity to designing our website and packaging, Loupe Theory has been instrumental in bringing our vision to life. Their expertise and creativity have truly elevated our brand to new heights.
Pros
Loupe Theory’s team is organized, communicative, and collaborative. They have gone above and beyond our expectations, delivering high-quality work that has set us up for success. Their ability to bring our vision to reality and challenge us to think more productively has been truly impressive.
Cons
At this point, we have not identified any areas where Loupe Theory could improve. They have consistently met deadlines and stayed within budget, demonstrating their reliability and dedication to our project.
Switched from another provider?
yes
Considered other providers?
yes
Innovative Education Showcase
Published: March 31, 2022
The Project
Video Production
Completed
Feb 2022 - Mar 2022
25000-50000 USD
Anonymous
Directory of Development, Praise Academy
Education
10 - 49 employees
Overall rating
5
Expertise
5Accuracy of Cost Estimates
5Communication & Responsiveness
5Accuracy of Timeline
5Value for Money
5Willingness to Refer
Summary
Loupe Theory’s video production services were outstanding, from their effective communication and project management to their ability to create a visually stunning and emotionally impactful video. We will definitely be working with them again in the future.
Project Description
I chose this vendor after an extensive search for a team that could effectively convey our school’s mission and create a visually stunning video. Loupe Theory exceeded our expectations in every way and brought our story to life in a truly remarkable manner.
Pros
Thanks to Loupe Theory’s expertise and creativity, we were able to launch a captivating video that resonated with our audience and resulted in a significant increase in donations for our school.
Cons
There were no areas for improvement as Loupe Theory delivered exceptional results that far exceeded our expectations.
Switched from another provider?
yes
Considered other providers?
yes
Offices
Headquarter
Baton Rouge, 2600 Government Street
Area served
AI Recommendation of Similar Agencies
9.9% fee. 18-month guarantee. Top talent, fast.
Enterprise Solutions & Ecommerce Apps
JBHired is a recruitment agency specializing in sourcing senior digital and technology talents for its clients.