ICONA is a crew of accomplished marketing professionals that believe in a more personal level of service. Every member of team has been working in their area of expertise for a long time, and we’re good at letting you know what to expect and when to expect it. We focus on Legal Marketing, and we always execute with enthusiasm and certainty, leaving the guesswork and the sales hype for others. Our core philosophy is one of cooperation and collaboration. As a boutique agency, we don’t approach our work as a commodity-based enterprise. Every website is unique, every campaign is personalized, and each client requires a unique approach. Your business is managed by the same contact from start to end, and when you work with us you get exactly what’s needed to create your marketing solution, with no extra puffery to pay for. Whether your project comes to a complete close or reaches a stage of steady growth, we like to get feedback on your experience, how we did in terms of meeting your goals and expectations, and anything we can do to improve the quality of the service and the level of attention we provide. So we’ll close out with a few more questions, and we’ll get to know each other all over again. We hope you find our style of business in line with your values.
ICONA is a crew of accomplished marketing professionals that believe in a more personal level of service. Every member of team has been working in their area of expertise for a long time, and we’re good at letting you know what to expect and when to expect it. We focus on Legal Marketing, and we always execute with enthusiasm and certainty, leaving the guesswork and the sales hype for others. Our core philosophy is one of cooperation and collaboration. As a boutique agency, we don’t approach our work as a commodity-based enterprise. Every website is unique, every campaign is personalized, and each client requires a unique approach. Your business is managed by the same contact from start to end, and when you work with us you get exactly what’s needed to create your marketing solution, with no extra puffery to pay for. Whether your project comes to a complete close or reaches a stage of steady growth, we like to get feedback on your experience, how we did in terms of meeting your goals and expectations, and anything we can do to improve the quality of the service and the level of attention we provide. So we’ll close out with a few more questions, and we’ll get to know each other all over again. We hope you find our style of business in line with your values.
ICONA is a crew of accomplished marketing professionals that believe in a more personal level of service. Every member of team has been working in their area of expertise for a long time, and we’re good at letting you know what to expect and when to expect it. We focus on Legal Marketing, and we always execute with enthusiasm and certainty, leaving the guesswork and the sales hype for others. Our core philosophy is one of cooperation and collaboration. As a boutique agency, we don’t approach our work as a commodity-based enterprise. Every website is unique, every campaign is personalized, and each client requires a unique approach. Your business is managed by the same contact from start to end, and when you work with us you get exactly what’s needed to create your marketing solution, with no extra puffery to pay for. Whether your project comes to a complete close or reaches a stage of steady growth, we like to get feedback on your experience, how we did in terms of meeting your goals and expectations, and anything we can do to improve the quality of the service and the level of attention we provide. So we’ll close out with a few more questions, and we’ll get to know each other all over again. We hope you find our style of business in line with your values.
Portfolio
Enhancing the immediate and long-term well-being of Alberta lawyers, articling and law students, and their families through confidential and non-judgmental psychological assistance, peer support, education and community.
Cougle + Co. are not like other law firms. They love what they do and appreciate every one of their clients. When you contact Cougle + Co., they don’t see money or just another file coming through the door. They see a person who is entrusting us with their legal needs and allowing them to be of service.
The goal was to rebrand this criminal law firm with the design of a new website, as well as to reposition the team as leaders in the area of Criminal Defence. The website has generated a 200% increase in new accounts.
At Crossroads Law, their family law and divorce lawyers help people successfully navigate the family law system while providing an excellent customer experience. They are client-centred. Whether passionately advocating for you at a divorce trial or effectively negotiating a mediated settlement, clients’ interests come first.
Reviews ( 4 )
Overall rating
4 Reviews
Expertise
Accuracy of Cost Estimates
Value for Money
Communication
Accuracy of Timeline
Published: June 11, 2023
The Project
Web Design
Completed
Oct 2021 - May 2023
25000-50000 USD
Communications Manager
Confidential
10 - 49 employees
Overall rating
Expertise
4Accuracy of Cost Estimates
5Communication & Responsiveness
4Accuracy of Timeline
4Value for Money
5Willingness to Refer
Summary
Working with ICONA has been a transformative experience for our organization. Their collaborative approach, attention to detail, and commitment to delivering high-quality results have significantly improved our online presence and brand image.
Project Description
My collaboration with ICONA involved various projects, including a complete overhaul of our website, a logo redesign, and newsletter formatting. ICONA’s expertise and attention to detail in implementing our vision have greatly enhanced our organization’s online presence.
Pros
ICONA’s project management skills exceeded my expectations, surpassing previous firms we’ve worked with. Their ability to adapt designs to our specific needs and provide valuable insights throughout the process was highly commendable.
Cons
While ICONA’s design work was generally well-received, there were some internal challenges with the board regarding the new logo design. However, these concerns were outweighed by the overall positive impact of the redesigned website and logo.
Switched from another provider?
yes
Considered other providers?
yes
Published: December 9, 2022
The Project
Web Development
Completed
Apr 2021 - Nov 2022
25000-50000 USD
Director
Confidential
10 - 49 employees
Overall rating
Expertise
4Accuracy of Cost Estimates
4Communication & Responsiveness
4Accuracy of Timeline
4Value for Money
4Willingness to Refer
Summary
Overall, working with ICONA was a rewarding experience. Their meticulous approach, clear communication, and high-caliber team members made a lasting impression. Despite minor challenges, the end result exceeded our expectations.
Project Description
ICONA completely transformed our digital presence by providing top-notch website development services. They revamped every aspect of our online platform, leading to a thorough reevaluation of our business operations. This process, although demanding, resulted in a highly satisfactory outcome.
Pros
ICONA’s team exhibited professionalism and creativity throughout the project. Their efficient communication style, even without in-person meetings, ensured a productive collaboration. They suggested innovative solutions that significantly boosted our business.
Cons
There were occasional delays in the project timeline, partly due to miscommunication on our end and unforeseen circumstances on ICONA’s side. Some technical terminologies required clarification, leading to a few misunderstandings.
Switched from another provider?
yes
Considered other providers?
yes
Published: November 18, 2016
The Project
Web Development
Completed
Dec 2014 - Nov 2016
25000-50000 USD
President
Retail
2 - 9 employees
Overall rating
Expertise
5Accuracy of Cost Estimates
4Communication & Responsiveness
5Accuracy of Timeline
4Value for Money
4Willingness to Refer
Summary
My long-standing partnership with ICONA, spanning over 15 years, is a testament to the quality of their work and the positive impact they have had on our online presence. Despite some minor areas for improvement, I highly recommend ICONA for their exceptional website development services.
Project Description
My experience with ICONA has been transformative as they have spearheaded the development of multiple cutting-edge websites for our company, encompassing both B2B and B2C platforms with seamless e-commerce integration. Their expertise in design and development, particularly in Magento, has truly elevated our online presence and user experience.
Pros
The personal connection and attention to detail provided by ICONA due to being a smaller firm have been invaluable in ensuring our project goals are consistently met. Their understanding of our business needs and ability to tailor their solutions accordingly have been impressive.
Cons
One area for improvement could be the incorporation of more traditional communication methods, such as weekly meetings, for clients who prefer a more hands-on approach to project management.
Switched from another provider?
yes
Considered other providers?
yes
Published: May 4, 2012
The Project
Web Design
Completed
Aug 2011 - Apr 2012
25000-50000 USD
Project Coordinator
Education
10 - 49 employees
Overall rating
Expertise
4Accuracy of Cost Estimates
4Communication & Responsiveness
4Accuracy of Timeline
4Value for Money
4Willingness to Refer
Summary
Overall, working with ICONA has been a highly rewarding experience. Their commitment to understanding our business needs and goals sets them apart, and we look forward to continuing our partnership with them.
Project Description
Our collaboration with ICONA has spanned multiple projects over the past few years, ranging from rebuilding public and member trainer sites to developing conference registration platforms. They continue to be our go-to vendor for website development, and we are constantly impressed by their dedication and expertise.
Pros
ICONA’s contributions have significantly enhanced our websites, leading to positive feedback from users. They have also helped streamline our internal processes, earning praise for their responsiveness and communication.
Cons
One area for improvement could be the speed and timelines of some projects. While we appreciate their thoroughness, quicker turnaround times on complex projects would be beneficial.
Switched from another provider?
yes
Considered other providers?
yes
Headquarter
Calgary, By Appointment Only
Montreal
By Appointment Only
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