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Heron Agency

About the company

Chicago, IL
Founded: 2000
10+ Empl.

Heron Agency, an award-winning lifestyle communications agency, has planned and executed over 1500 campaigns, from strategies for major events including the Taste of Chicago, the Race to Mackinac, the Jeff Awards, the Grand Chefs Gala, the Randolph Street Market, the Highland Games, the Chicago Boat & RV Show, and the One of a Kind Show; to corporate clients including Paper Source, Jet’s Pizza, BV Wines, Wow Bao, Bailey’s, Smirnoff Vodka, Orangetheory Fitness, Luna Carpet, Massage Envy, Galaxie Home Improvement, EZ Breathe, the Chicago Wolves; and several non-profit organizations including the National Hellenic Museum, Alliance Francaise Chicago, the American Writers Museum, and more. With an emphasis on entertainment and hospitality, throughout the 19 year history of the firm, Heron Agency has managed campaigns for over 25 hotel brands, and has also represented artists such as Jerry Seinfeld, Louis CK, Janeane Garafalo, Gabriel Byrne, Dan Aykroyd, Mike Ditka, the Beach Boys, Celtic Thunder, and Jewel, among others. As a winner of the PR News Agency Elite Awards and the BESPOKE Communication Awards, Heron Agency’s comprehensive results-driven campaigns help garner attention that leads to real bottom line results.

Heron Agency, an award-winning lifestyle communications agency, has planned and executed over 1500 campaigns, from strategies for major events including the Taste of Chicago, the Race to Mackinac, the Jeff Awards, the Grand Chefs Gala, the Randolph Street Market, the Highland Games, the Chicago Boat & RV Show, and the One of a Kind Show; to corporate clients including Paper Source, Jet’s Pizza, BV Wines, Wow Bao, Bailey’s, Smirnoff Vodka, Orangetheory Fitness, Luna Carpet, Massage Envy, Galaxie Home Improvement, EZ Breathe, the Chicago Wolves; and several non-profit organizations including the National Hellenic Museum, Alliance Francaise Chicago, the American Writers Museum, and more. With an emphasis on entertainment and hospitality, throughout the 19 year history of the firm, Heron Agency has managed campaigns for over 25 hotel brands, and has also represented artists such as Jerry Seinfeld, Louis CK, Janeane Garafalo, Gabriel Byrne, Dan Aykroyd, Mike Ditka, the Beach Boys, Celtic Thunder, and Jewel, among others. As a winner of the PR News Agency Elite Awards and the BESPOKE Communication Awards, Heron Agency’s comprehensive results-driven campaigns help garner attention that leads to real bottom line results.

Heron Agency, an award-winning lifestyle communications agency, has planned and executed over 1500 campaigns, from strategies for major events including the Taste of Chicago, the Race to Mackinac, the Jeff Awards, the Grand Chefs Gala, the Randolph Street Market, the Highland Games, the Chicago Boat & RV Show, and the One of a Kind Show; to corporate clients including Paper Source, Jet’s Pizza, BV Wines, Wow Bao, Bailey’s, Smirnoff Vodka, Orangetheory Fitness, Luna Carpet, Massage Envy, Galaxie Home Improvement, EZ Breathe, the Chicago Wolves; and several non-profit organizations including the National Hellenic Museum, Alliance Francaise Chicago, the American Writers Museum, and more. With an emphasis on entertainment and hospitality, throughout the 19 year history of the firm, Heron Agency has managed campaigns for over 25 hotel brands, and has also represented artists such as Jerry Seinfeld, Louis CK, Janeane Garafalo, Gabriel Byrne, Dan Aykroyd, Mike Ditka, the Beach Boys, Celtic Thunder, and Jewel, among others. As a winner of the PR News Agency Elite Awards and the BESPOKE Communication Awards, Heron Agency’s comprehensive results-driven campaigns help garner attention that leads to real bottom line results.

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Services

Social Media MarketingWeb DesignPublic RelationsDigital StrategyEvent MarketingMedia Planning & BuyingEvent Management

Industries

RetailReal estateArts, entertainment & musicConsumer products & servicesHospitality & leisureNon-profit

Reviews ( 12 )

Overall rating

5

12 Reviews

Expertise

5

Accuracy of Cost Estimates

4.92

Value for Money

4.92

Communication

5

Accuracy of Timeline

5

Innovative Public Relations Collaboration

Published: January 10, 2024

The Project

Public Relations

Completed

Aug 2022 - Jan 2024

25000-50000 USD

anonymous

Anonymous

Event Director

Arts, entertainment & music

10 - 49 employees

Overall rating

5

Expertise

5

Accuracy of Cost Estimates

5

Communication & Responsiveness

5

Accuracy of Timeline

5

Value for Money

5

Willingness to Refer

10/10

Summary

Working with Heron Agency was a highly successful experience, as they efficiently handled our PR needs within a tight timeline, delivering exceptional results and exceeding our expectations.

Project Description

Partnering with Heron Agency was a strategic move for our entertainment event, as they quickly grasped our goals and dove into action. They expertly pitched to various media outlets, organized a successful media night, and secured widespread coverage both locally and nationally. Their team also engaged with specific groups to maximize event exposure.

Pros

Heron Agency’s agility and dedication stood out as they swiftly executed tasks without compromising quality. Their ability to secure high-profile features and publications across multiple mediums led to significant ticket sale surges, surpassing our sales targets.

Cons

None

Switched from another provider?

yes

Considered other providers?

yes

Revolutionizing Restaurant Promotion

Published: September 27, 2023

The Project

Public Relations

Completed

Mar 2023 - Sep 2023

25000-50000 USD

anonymous

Anonymous

Partner

Confidential

10 - 49 employees

Overall rating

5

Expertise

5

Accuracy of Cost Estimates

5

Communication & Responsiveness

5

Accuracy of Timeline

5

Value for Money

5

Willingness to Refer

10/10

Summary

Working with Heron Agency was a game-changer for our restaurant. Their expertise in PR and marketing helped us achieve our goals and increase our visibility in the market. We highly recommend their services for any business looking to make a significant impact.

Project Description

Our collaboration with Heron Agency was instrumental in revolutionizing our restaurant’s promotion strategies. They brought a fresh perspective and targeted approach that significantly boosted our online presence and sales.

Pros

Heron Agency’s ability to precisely target media attention and meet client goals is truly impressive. They understand the importance of tailored PR strategies and excel at delivering results. Their organized approach and dedicated team members ensure a successful outcome.

Cons

While we were extremely pleased with the press release and overall results, having multiple articles tailored to different audiences could enhance the effectiveness of their campaigns.

Switched from another provider?

yes

Considered other providers?

yes

Redefining PR Strategies with Heron Agency

Published: August 5, 2020

The Project

Public Relations

Completed

Feb 2020 - Jul 2020

25000-50000 USD

anonymous

Anonymous

Marketing Director

Confidential

2 - 9 employees

Overall rating

5

Expertise

5

Accuracy of Cost Estimates

5

Communication & Responsiveness

5

Accuracy of Timeline

5

Value for Money

5

Willingness to Refer

10/10

Summary

In conclusion, working with Heron Agency has been a game-changer for our company. Their ongoing PR support and commitment to excellence have solidified our partnership, and we look forward to continuing our collaboration in the future.

Project Description

Embarking on a transformative journey with Heron Agency, we have witnessed a revolution in our PR strategies. Their dynamic approach has elevated our brand presence and engagement, setting new benchmarks for success.

Pros

The team at Heron Agency has shown unwavering professionalism and dedication throughout our partnership. Their open communication and receptiveness to feedback have truly set them apart.

Cons

I have no criticisms or areas for improvement to highlight in our experience with Heron Agency. They have consistently exceeded our expectations and delivered exceptional results.

Switched from another provider?

yes

Considered other providers?

yes

Revolutionizing Event Promotion

Published: July 13, 2019

The Project

Advertising

Completed

Feb 2019 - Jul 2019

25000-50000 USD

anonymous

Anonymous

Event Manager

Arts, entertainment & music

10 - 49 employees

Overall rating

5

Expertise

5

Accuracy of Cost Estimates

5

Communication & Responsiveness

5

Accuracy of Timeline

5

Value for Money

5

Willingness to Refer

10/10

Summary

Working with Heron Agency was a game-changer for our event promotion. Their dedication and expertise played a significant role in the success of our boxing event, resulting in one of the biggest live gates since we started promoting in 2017.

Project Description

Our collaboration with Heron Agency involved a comprehensive PR and marketing campaign, securing media coverage for event participants across various platforms. Their team assisted with promotional activations leading up to and during the live event.

Pros

Their services effectively boosted ticket sales and raised awareness for the event. The workflow with our team was seamless and efficient, making the entire process a breeze. Their communication, hard work, and attention to detail were impressive.

Cons

No areas for improvement were felt during our engagement with Heron Agency.

Switched from another provider?

yes

Considered other providers?

yes

Offices

Headquarter

Chicago, 1528 W. Fullerton

Area served

WorldWide

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