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Virtuous Partners with First Spark for +547% ROI

By First Spark Digital

Client

Virtuous.org

Project Description

  • 547% ROI- Millions in pipeline closed- Hundreds of leads and opportunities generated- Thousands of contacts created Virtuous partnered with the First Spark team during the height of the pandemic, and it was the company’s first time running ads. With strong product-market fit and a uniquely positioned product, a CRM for nonprofits, the First Spark team was able to build a multi-channel digital marketing machine that has produced hundreds of qualified opportunities, and dozens of deals, leading to a +547% ROI, generating millions in initial revenue as well as long-time customer value. The First Spark team created ad campaigns on Linkedin, Google, YouTube, Facebook, and Instagram that involved a full prospecting and retargeting funnel using compelling ad images and videos, landing pages, and lead magnets. With First Spark’s help, they’ve grown their demos booked MoM and have grown to dominate the nonprofit CRM space.  First Spark has integrated with the Virtuous internal teams, aligning with their internal marketing goals, and creating compelling campaigns that continue to drive pipeline and deals, and assist the sales team in hitting their goals.
  • 547% ROI- Millions in pipeline closed- Hundreds of leads and opportunities generated- Thousands of contacts created Virtuous partnered with the First Spark team during the height of the pandemic, and it was the company’s first time running ads. With strong product-market fit and a uniquely positioned product, a CRM for nonprofits, the First Spark team was able to build a multi-channel digital marketing machine that has produced hundreds of qualified opportunities, and dozens of deals, leading to a +547% ROI, generating millions in initial revenue as well as long-time customer value. The First Spark team created ad campaigns on Linkedin, Google, YouTube, Facebook, and Instagram that involved a full prospecting and retargeting funnel using compelling ad images and videos, landing pages, and lead magnets. With First Spark’s help, they’ve grown their demos booked MoM and have grown to dominate the nonprofit CRM space.  First Spark has integrated with the Virtuous internal teams, aligning with their internal marketing goals, and creating compelling campaigns that continue to drive pipeline and deals, and assist the sales team in hitting their goals.

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