Finden Marketing

Challenge:AdDank approached Finden Marketing with the challenge of developing a new brand identity that would help to modernize their image and appeal to a wider range of clients. They wanted a brand that would emphasize their strengths as a data-driven, results-oriented agency that was focused on delivering exceptional value to clients.Solution:Finden Marketing developed a comprehensive branding strategy for AdDank that included a new logo, visual identity, messaging platform, and marketing materials. The new brand identity was designed to emphasize AdDank’s strengths as a forward-thinking, data-driven agency that was focused on delivering exceptional results for clients.The new logo was designed to be modern, dynamic, and versatile, and was accompanied by a new color scheme and visual identity that reflected AdDank’s values and expertise. The messaging platform was designed to be clear, concise, and focused on the results that AdDank could deliver for clients.Results:The new branding developed by Finden Marketing was a success, helping AdDank to modernize their image and appeal to a wider range of clients. The new brand identity was well-received by both existing and potential clients, and helped AdDank to establish itself as a leading digital marketing agency.

In a dynamic construction environment, Anderson & Hammack Construction aimed to modernize their image through a strategic rebranding effort while maintaining the trust associated with their existing name and reputation.Action:Logo Redesign: Analyzed industry design trends and competitors to identify opportunities for differentiation.Collaborated closely with Anderson & Hammack Construction to create a new logo, balancing modernity with familiarity.Result: The rebranding effort resulted in a successful new logo that resonated with both existing clients and potential partners, striking a balance between modernity and trust.Measurable Outcomes:Positive feedback from clients and stakeholders, indicating a strengthened brand perception.Enhanced online presence, positioning Anderson & Hammack Construction as a contemporary player in the construction landscape.Conclusion: Finden Marketing’s strategic rebranding approach successfully brought Anderson & Hammack Construction into the contemporary construction landscape, reinforcing their position as a trusted and accessible partner in the industry.

Anderson & Hammack Construction, a key player in the construction industry, recognized the need for a revamped online presence. The challenge was to enhance the website for mobile accessibility and search engine optimization while preserving the trust associated with their established name.Action:Streamlined User Journey:Redesigned the website architecture for a straightforward user experience from project exploration to contact initiation.Prioritized mobile responsiveness to cater to the on-the-go nature of the construction industry.SEO Integration:Implemented SEO strategies to enhance the website’s visibility on search engines, capturing relevant traffic.User-Centric Design:Prioritized user experience, ensuring easy access to information and an intuitive interface for users at various stages of construction project exploration.Conducted usability testing, refining the design based on real user feedback.Result: The collaboration between Finden Marketing and Anderson & Hammack Construction led to a highly functional website. The streamlined design, mobile optimization, and SEO enhancements contributed to a more efficient and engaging online experience.Measurable Outcomes:25% increase in website engagement within the first two months post-launch.Improved search engine rankings, prominently appearing for relevant construction-related keywords.Conclusion: Finden Marketing’s strategic website redesign positioned Anderson & Hammack Construction as a trusted and accessible partner for potential clients, contributing to their continued success in the industry.

Aspis has established itself as a trusted provider of cybersecurity services. However, their website was outdated and did not accurately reflect the company’s expertise and services. Aspis recognized the need to modernize its website to better showcase its services and attract new clients.Challenges:Aspis Cybersecurity faced several challenges in developing its website, including:Complex service offerings: Aspis provides a wide range of cybersecurity services, including network security, endpoint security, and cloud security. It was important to organize and present this information in a clear and user-friendly manner.Compliance considerations: Aspis operates in a heavily regulated industry, so it was crucial to ensure that its website met all relevant compliance standards.Competitive market: The cybersecurity industry is highly competitive, with many providers offering similar services. Aspis needed a website that would stand out from the competition and attract potential clients.Solution:Finden Marketing worked closely with Aspis Cybersecurity to develop a website that addressed their challenges and met their needs. The new website included the following key features:Clear organization of services: The website was organized by service type, making it easy for visitors to find the information they needed.Compliance-focused design: The website was designed with compliance in mind, incorporating necessary security features and adhering to relevant standards and regulations.Unique content: The website included unique content, such as case studies and thought leadership articles, that highlighted Aspis Cybersecurity’s expertise and differentiated them from competitors.