Secret Cellar Branding & E-Commerce Website
By 454 Creative
Client
Services
Project Description
BrandingWe worked with A Hidden Vine to create a visual brand identity that included a logo, brand icon, and style guide that captured the sophistication of the Secret Cellar brand. With a blend of classic and modern typography and a neutral color pallet, the Secret Cellar brand is elegant and poised, set to attract those who have a taste for only the best wines.Video + PhotographyAs a way to visually communicate the brand messaging, we collaborated with A Hidden Vine to produce an introductory video for the website. 454 Creative provided storyboarding, scriptwriting, an onsite production crew, voice over artist, music selection, and editing to create the following video for their website as well as provided onsite photography to capture original photos for marketing purposes.WebsiteWe designed and built a custom e-commerce website within Shopify, a popular e-commerce platform. We implemented a fully custom design and integrated recurring subscription functionality and management. Through the customization, A Hidden Vine can easily manage their orders and recurring subscriptions.Brand LaunchOnce all the assets were in place we worked with A Hidden Vine to launch email campaigns, social media posts, online advertisements, and marketing strategy to boost the impact of the website.
BrandingWe worked with A Hidden Vine to create a visual brand identity that included a logo, brand icon, and style guide that captured the sophistication of the Secret Cellar brand. With a blend of classic and modern typography and a neutral color pallet, the Secret Cellar brand is elegant and poised, set to attract those who have a taste for only the best wines.Video + PhotographyAs a way to visually communicate the brand messaging, we collaborated with A Hidden Vine to produce an introductory video for the website. 454 Creative provided storyboarding, scriptwriting, an onsite production crew, voice over artist, music selection, and editing to create the following video for their website as well as provided onsite photography to capture original photos for marketing purposes.WebsiteWe designed and built a custom e-commerce website within Shopify, a popular e-commerce platform. We implemented a fully custom design and integrated recurring subscription functionality and management. Through the customization, A Hidden Vine can easily manage their orders and recurring subscriptions.Brand LaunchOnce all the assets were in place we worked with A Hidden Vine to launch email campaigns, social media posts, online advertisements, and marketing strategy to boost the impact of the website.
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