B2C E-Commerce Paid Media and CRO
By WestMetric
Client
Shoppreme E-Commerce
Project Description
WestMetric worked closely with the e-commerce store to develop a comprehensive strategy that would maximize the impact of their paid search campaigns. They began by conducting an in-depth analysis of the store’s existing campaigns, identifying areas of opportunity and potential for improvement. This included optimizing the ad copy, targeting, and budget allocation of the campaigns to ensure that they were reaching the right people with the right message.In addition, WestMetric also developed an innovative retargeting strategy to re-engage potential customers who had previously visited the store’s website but hadn’t yet made a purchase. This allowed the store to capitalize on the interest of “window shoppers” and drive more sales.Finally, WestMetric developed a comprehensive reporting system that enabled the store to track the performance of their campaigns in real-time. This allowed them to quickly identify and address any issues that might be affecting their campaigns and ensure that they were always running optimally.Thanks to the help of WestMetric, the e-commerce online store was able to significantly increase their sales year over year. They also experienced an increase in website traffic as a result of their improved online presence. The store was thrilled with their new success and was grateful for the help of WestMetric in achieving their goals.
WestMetric worked closely with the e-commerce store to develop a comprehensive strategy that would maximize the impact of their paid search campaigns. They began by conducting an in-depth analysis of the store’s existing campaigns, identifying areas of opportunity and potential for improvement. This included optimizing the ad copy, targeting, and budget allocation of the campaigns to ensure that they were reaching the right people with the right message.In addition, WestMetric also developed an innovative retargeting strategy to re-engage potential customers who had previously visited the store’s website but hadn’t yet made a purchase. This allowed the store to capitalize on the interest of “window shoppers” and drive more sales.Finally, WestMetric developed a comprehensive reporting system that enabled the store to track the performance of their campaigns in real-time. This allowed them to quickly identify and address any issues that might be affecting their campaigns and ensure that they were always running optimally.Thanks to the help of WestMetric, the e-commerce online store was able to significantly increase their sales year over year. They also experienced an increase in website traffic as a result of their improved online presence. The store was thrilled with their new success and was grateful for the help of WestMetric in achieving their goals.
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