Experts at SEOValley™ initiated a detailed technical SEO audit for the website and discovered the areas of concern that needed fixes – duplicate pages, thin content issues, scope for adding fresh and unique content.Furthermore, Competition Analysis was performed to discover areas where they were set back as compared to the competitors.After a detailed review, SEOValley understood the need to differentiate Herman Miller India site from their Global site. There was a ranking cannibalization problem too, as Global site often outranked Herman Miller India site for branded terms.Strategic on-site optimization, proper implementation of Hreflang tag, fixing duplicate problems, and high-quality link building was needed for the campaign to succeed.SERVICES APPLIED:- SEO Services- Technical SEO- Links Acquisition- International SEOAs a result of massive jump in site’s rankings for some crucial keywords, site’s organic search traffic has grown by an incredible +2,515%.Read full case study here:https://seovalley.com/case-studies/global-furniture-brand-grows-captures…

While, there are no specific rules or official instructions by Google on optimizing a site for Featured Snippets, with our years of research and development, we at SEOValley have data-driven process in place which can help boost a site’s visibility in Featured Snippets.We used the same process for IchessU (Chesscoachonline.com) which included:- Researching for and identifying terms that can trigger Featured Snippets within their niche.- Since most search terms that generate Featured Snippets are “query-based”, offering a concise answer on the landing page that satisfies majority of the query-based terms mapped with that page.- Providing additional information in both textual and visual form to supplement the given answer.- Finally, making sure that the pages which were intended for Featured Snippets are indexed and prominently featured on the site.In addition to the above specifics, SEO best practices which include high-quality link building, on-page Optimization, and regular technical audits were being performed as part of a comprehensive SEO campaign.SERVICES APPLIED:- SEO Services- AnalyticsWithin months of implementing our targeted SEO strategies, Google started showing IchessU (Chesscoachonline.com) in Featured Snippets for some of the targeted terms. As the number of landing pages showing Featured Snippets started increasing, this snowballed into massive month-over-month gains in organic search traffic from Google.As this growth continues, the organic search traffic on IchessU has increased 10X within the duration of a little more than a year. With no signs of slowing down any time soon, the total number of monthly organic search visits on the site continues to go north at an aggressive pace.Read full case study here:https://seovalley.com/case-studies/10x-organic-traffic-growth-ichessu

The Google Medic update is one of the most impactful updates in the recent past. After the update Google makes a big deal out of a new acronym – E-A-T – which stands for Expertise, Authoritativeness and Trustworthiness. Google would value YMYL websites more which are Experts in their space, has Authority and can be Trustworthy.The first and most important step was to put together an initial list of issues which might have triggered the penalty.Experts at SEOValley did a detailed on-site and off-site technical evaluation of the website, did thorough analysis of Google webmaster & analytics data, conducted deep backlinks study and with previous hands-on experience of medic penalty, came up with following action plan to improve the E-A-T factors on the website.SERVICES APPLIED:- SEO Services- SEO Consultation- Technical SEO- Ecommerce SEO- Google Penalty RecoveryRESULTS:Within 3 months of starting the campaign and execution of SEO strategies, Organic rankings improved by over 60% and Organic traffic improved by 180%. Improved organic visibility helped increase organic conversions on the website by 90%. Improvement in organic visibility is directly related to improvement in website authority score.With traffic growth from all the sections, Categories & Products saw the highest number of new visits from Google SERPs. SEOValley’s robust SEO optimization not only improve the rankings of mid-tail and long-tail keywords but ranking of primary target keywords as well, such as – Glasses online, Prescription glasses, Designer glasses etc., These primary keywords accounted for over 40% of overall search traffic on the website.Read full case study here:https://seovalley.com/case-studies/perfect-glasses