We love fashion. We love to create. We are passionate about our projects. Meet Cultoni – a Ukraine-based urbanistic brand with the purpose to make people stylish and confident. We reflected our client’s identity through the life rhythm of people who live in a big city and know what they want by creating its logo and typeface in bright and bold colors. Thinking out of box - is how we determined its positioning among other fashion brands.Cultoni doesn’t bring sense to customers, it highlights their own sense.Deliverables: Brand identity developmentPositioningBrand illustrations developmentPackage designPrinted branded materialsStickers design

How to interact with the audience that has persistent negative cliches about your product? That is the problem the American Embassy addressed us with - US products’ bad reputation among Ukrainian consumers. In Ukraine, people directly associate American food with something fatty, unhealthy, and fast food. Here our work began. What about seafood from Alaska caught in the wild? The famous American steak which is grown using unique technologies for the inimitable taste? The exquisite California wine from the sunny coast in Santa Monica? And for dessert, an incredible amount of vegan super snacks, a wide selection of vegetable milk, and nuts of the highest quality.We did not try to convince the audience that their negative stereotypes were wrong. to raise the audience’s awareness of authentic American cuisine.Deliverables:Brand StrategyPositioning for 7 Food CategoriesBrand SlogansLogo DevelopmentBrand Book DevelopmentCommunication Strategy

This project forced us to break away from the earthly and plunge into the swirl of East paradise on Earth. The client came to us only having an idea. We developed the logo and positioning from scratch. We worked out values, the tone of voice and fully visualized the project.The client’s goal is to sell a dream. And Senters brought it to life.When we were visualizing the project, the East’s mild sun was warming the designer’s imagination. Our office was filled with the aroma of the eastern spices. Even we gave in to the temptation of the Arabic luxury.A dream that no one will resist,Diva at the Bay has stolen our hearts forever. DeliverablesLogo Development: English & ArabicValues of the project & SlogansCorporate StylePrinted MaterialsArtworks for SMME-mail SendoutsWebsite Prototype