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Bobcat - Casey Blackwelder Customer Story

By Press Record Media

Client

Bobcat Company

Project Description

We helped produce a powerful customer story focused on Casey Blackwelder and his Bobcat equipment.

We helped produce a powerful customer story focused on Casey Blackwelder and his Bobcat equipment.

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Bobcat - National Disaster Search Dog Foundation

The purpose of this video was to create a story piece that shows how Bobcat’s equipment is useful in capacities as urgent as disaster relief. In order to maintain and grow their training facility, the SDF uses Bobcat equipment continuously.  This shoot was set at the SDF’s training facility located in Santa Paula, California. Denise Sanders, the SDF Sr. Director of Communications & Handler, says the facility is, “125 acres of disaster training props designed specifically for search dogs, and we like to call it doggy Disneyland.” Our creative vision for this project was to convey the importance of Bobcat’s industrial equipment in the day-to-day functioning of the training of these dogs. You can see in the final product that we utilized the movement of the dogs and the equipment throughout the rubble and structures in the facility. This type of project was ideal for some strategic drone shots.  We also knew that this video was intended to be distributed in a short-form video format, which led us to its one minute length.  EQUIPMENTTo complete the shots in this video, we utilized the following equipment:2 Sony FX6sSigma Art lensesDJI Mavic Drone

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