Iztok-Zapad is one of the leading and most dynamic publishing houses for books of academic and general interest in Bulgaria. After the first month of collaboration with Magic Creative, the company has increased its online sales by 192%. We emphasized the online presence of the brand since it was better known as a publisher.With the right strategy and promotion of the correct products to the correct customers, we managed to push the brand forward as one of the most successful online bookstores.

Praktis Case Study For 3 DaysIn the following lines, we will present results that we achieved for a 3-day campaign with one of our newest clients and a leader in the field of stores selling materials for home and garden.Results of our work:Income:Total business revenue increases by an impressive 326.23%. This is the result of proper targeting of the budget and marketing of the products in an attractive way.We increased transactions by 188.97%. This means that we have attracted more users to make purchases and respectively profits.Average order value increased by 47.50%. This indicates that customers tend to place larger orders, which positively affects profits. Users:Within three days, we reached a huge number of new users and achieved outstanding results regarding website activity. The number of users increased by the impressive 37.28%, from 81,059, reaching 111,277. This clearly shows the effectiveness of the strategy in attracting new visitors and retaining existing ones.New users have increased by 95.10%, to 397,019. Also, Conversion Rate reached over 99.76%. The total number of sessions increased by 44.66%. This data shows that we have achieved a well-chosen audience as a result of accurate targeting and optimization.We exceeded expectations for this type type of campaign due to detailed analysis and professionalism. As a result a significant increase in revenue has been seen, number of transactions, average order value, number of users and sessions on the site. As a provided value to the account, we have a large volume of audience as a result of this campaign to remarket.

Bul Bel Case StudyThe client has a successful network of physical stores and an online shop. They offer a wide variety of fashion items, including clothing and accessories. Our collaboration began in March 2023. We encountered several challenges, which we successfully overcame early on in our partnership.To achieve the desired results, we conducted a thorough analysis of previous marketing approaches. This involved reviewing the marketing channels used, the technical aspects of the website, studying key metrics, and analyzing the connections between the website and advertising platforms.The results are outstanding:The client’s overall revenue increased significantly by 74.99%;We achieved a increase in transactions;We increased the average order value by 10.79%;The number of users increased by an impressive 78.05%, from 56,992 to 101,476;The total number of sessions increased by 102.45%, from 92,969 to 188,218.We have achieved much more than the client’s initial expectations in just the first 2 months. We have observed significant increases in revenue, transaction numbers, average order value, user count, and website sessions. We have improved targeting, the quality of advertisements, and user engagement. These results represent only a fraction of the potential that can be unlocked in any business with the right approach, advertising, and audience.