By Fame Smiths
Client
Ultima Homes, a boutique construction company with a reputation for crafting luxury buildings, approached us with a common yet crucial problem: they were relatively unknown in the digital realm and struggled to convert their prestigious projects into profitable sales.We began by thoroughly evaluating the construction industry, focusing on the luxury real estate niche. This analysis allowed us to identify key competitors, potential market gaps, and trends that could shape our strategy. After pinpointing the industry landscape, we conducted comprehensive keyword research. This entailed identifying the most relevant and high-traffic keywords specific to luxury construction, enabling us to optimise the client’s website content.We revamped the client’s website by implementing on-page SEO practices. This involved optimising meta headlines and meta descriptions to align with the identified keywords.The Ultima’s website witnessed a substantial surge in organic traffic. By targeting the right keywords and optimizing their website, they attracted more visitors interested in luxury real estates.
Ultima Homes, a boutique construction company with a reputation for crafting luxury buildings, approached us with a common yet crucial problem: they were relatively unknown in the digital realm and struggled to convert their prestigious projects into profitable sales.We began by thoroughly evaluating the construction industry, focusing on the luxury real estate niche. This analysis allowed us to identify key competitors, potential market gaps, and trends that could shape our strategy. After pinpointing the industry landscape, we conducted comprehensive keyword research. This entailed identifying the most relevant and high-traffic keywords specific to luxury construction, enabling us to optimise the client’s website content.We revamped the client’s website by implementing on-page SEO practices. This involved optimising meta headlines and meta descriptions to align with the identified keywords.The Ultima’s website witnessed a substantial surge in organic traffic. By targeting the right keywords and optimizing their website, they attracted more visitors interested in luxury real estates.
VK Drink and Drive is a premium transportation service located in Sofia – a vibrant city known for its lively nightlife, with numerous clubs and restaurants. Their mission is to provide safe and convenient transportation options for people who wish to enjoy their evening responsibly without worrying about drinking and driving. Despite a quality service offering, VK Drink and Drive faced stiff competition from other similar services in the city, making it challenging to stand out in the crowded market.The main challenge for VK Drink and Drive was to differentiate itself from the competitors in a market filled with options for partygoers.They needed a strategy to increase brand visibility and attract more customers, ultimately leading to the growth of their business.Our approach included a combination of digital marketing techniques designed to boost their online presence and create a compelling brand image.We created and managed a strategic PPC campaign, focusing on high-converting keywords to drive traffic and inquiries. This approach allowed us to maximize ROI while attracting potential customers actively searching for such services.In our pay-per-click (PPC) advertising efforts, we launched call-only ad campaigns that prominently displayed the phone number. This strategic move was specifically geared towards simplifying and expediting conversions, especially during nighttime hours. These ads were strategically targeted to reach users searching for transportation services in the local area. When users clicked on the ads from their mobile devices, they were immediately connected to “Drink and Drive” via a direct call.We achieved 7x ROAS and due to the overwhelming success of our performance marketing efforts, VK Drink and Drive increased their advertising budget by an astounding 300%.
The heart of this project lies in the creation of a minimalistic yet captivating website that embodies the essence of Studio Proconcept. With a keen focus on user experience and aesthetics, our designers conceptualized a clean and intuitive interface. The website’s minimalistic design not only reflects the studio’s sophisticated approach but also ensures seamless navigation, allowing visitors to explore the portfolio and services effortlessly.
Amatas approached us with a challenge: their outdated website no longer reflected their dynamic, forward-thinking approach and world-class expertise. Our mission was clear – to revamp their online presence and position them as leaders in the cybersecurity arena.We started with a brand refresh. This involved updating the color scheme to represent a more modern and trustworthy image. The new design incorporated sleek and professional visuals to engage visitors.We ensured a user-friendly layout with an intuitive navigation structure. Important information, such as services, case studies, and news updates, were placed prominently. We fine-tuned the website to guarantee the exceptional performance of 97 points on Google PageSpeed Insights.