The American Red Cross of Tennessee needed to raise funding for a new building and a blood donation center. Barker & Christol helped The Red Cross create a custom brochure to use for fundraising. The brochure had to effectively pitch The Red Cross’s mission to potential donors. Barker & Christol delivered a clear and concise brochure, which resulted in the successful fundraising of enough money to open the new headquarters.

Barker & Christol helped Habitat for Humanity with their social media marketing tactics, primarily on Facebook and Instagram. Habitat for Humanity wanted to increase engagement with specific demographics, and Barker & Christol used age-specific language and contemporary graphics to speak to their audiences. As a result, Habitat for Humanity’s social media pages earned 500,000 new quality impressions, 130 new organic page likes, and a noticeable uptick in traffic.

Barker & Christol worked with Singer to drive up online sales of their sewing machines. Barker & Christol used influencer campaigns and created a marketing video to increase Singer’s digital presence. As a result, Singer’s ecommerce traffic doubled in just 6 months.