In search of an effective solution for the presentation of a new model range of Mitsubishi Motors cars, we conducted research with the client, taking into account the specifics of the audience, budget, and terms. As a result, we settled on website interactive widgets with gamification elements. In order to reduce the loading time of the widget and at the same time keep the maximum quality of the photo material, we used an approach that is based on key frames, where the main frames are of the highest quality, and the intermediate frames are of the minimum. We have developed a system of multi-level hotspots that reveal the features of an object as the user gets acquainted with it. So, when you click on the hotspot on the car, the next one inside the trunk opens, and so on. This interactive element contributes to the detailed acquaintance of the user with the new car and creates the effect of presence, which ordinary photos usually lack. In order to focus on certain technical features of the car, we shot some elements separately and presented them in the form of simple animations — whether it is an opening door, a lifting hood or trunk lid, etc. We have added pop-up information windows with a short description of certain features, as well as gamification elements — the user is offered to find all active elements and hotspots. These solutions make widgets informative and interactive. For the presentation of the new Mitsubishi Motors cars product range, we have created several interactive widgets that include 360° flyovers and panoramas of the car interior. We also developed and integrated a custom player for their proper presentation. To show the technical features of the new models, we have developed a system of multi-level hotspots and animations. In addition, we paid special attention to the post-production of flyovers and interior panoramas, making them as detailed as possible. https://www.behance.net/gallery/104312625/360-immersive-widgets-for-Mitsubishi-Motors

The application developed for UkrBud as part of the promotional campaign of the new residential complex makes it possible to demonstrate the facades of individual residential complexes and apartment layouts in augmented reality. ABOUT THE PROJECT We developed the application as a part of the promotional campaign of the new UkrBud residential complex. It allows to demonstrate the facades of certain residential complexes and layouts of units in augmented reality. CHALLENGES We used marker-based technology to create the application. We put a styled logo (serves as a marker for augmented reality) on the business cards of the company’s representatives. When you point your smartphone camera at the logo, a miniature of the house appears on the business card. In addition to the presentation, the application serves as an additional communication channel: each user can contact the manager and receive regular notifications about company updates, discounts, etc. RESULT The AR application has become one of the main tools in the marketing and sales process due to the fast, effective and technological demonstration of the residential complex, as well as the possibility of prompt communication with the company manager. https://3dtour.agency/portfolio/ar-application-for-ukrbud-development-company-2/

Oasis residential complex from Ukrainian company Bud Development is a combination of good location, modern architecture, and of course high quality. As a studio, responsible for architectural visualization and visual content, we were challenged by the level of this residential complex. We put a lot of application to work, not only to modeling and visualizing the facade, but also to the preparation of photo content of the surroundings. We have worked closely with the marketers of the developer and delivered a wonderful result that the contractor, the customer, and future residents of the Oasis residential complex enjoy.